Edutainment & Convergence Today
The Official Scholarly and Entertainment Blog of Edutainment & Convergence

Likes: Rainy days, walks on beach, chain restaurants

Sometimes getting free online plugs can turn into a potential corporate nightmare for corporate execs who create a brand built on wholesome family atmospheres when a celebrity who may not fit the traditional definition of wholesome family values enforses your product online to their fan base. This post gives a great example of this paradox.

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